Executive Coaching
and Media Training
The secret to a great presentation is
a polished, confident speaker. We can help you master the art of speechmaking
and prepare you for news media interviews (print, television,
radio and Web-based) in such a way that you will never be surprised
and never be at a loss for words. We can custom-design
communication training programs to meet your specific needs. Whether
you desire one-on-one or group training sessions, Lentini Creative
Communications can make them happen.
We believe in positive reinforcement. Many media trainers
use the “break-them-down, then build-them-up” approach,
conducting hostile interviews that leave your executives embarrassed
and reluctant to ever face a reporter again. We take
the opposite approach, because we want our clients to be confident
and comfortable in any situation. Our goal is to empower
your spokespeople to take control of the speech or interview. We’ll
help you analyze both the reporter conducting the interview
and the audience behind that reporter, the people you really
want to reach. We’ll teach you to anticipate questions
so that you are prepared for anything, and we’ll arm
you with media messages that will get your point of view across
every time.
Lentini Creative Communications has successfully
coached senior executives for appearances on the network
evening news, cable business news shows, streaming video
feeds, Congressional hearings and other public venues.
Your spokesperson is a reflection of your
company. Put
your best foot forward with Lentini Creative Communications. |